<p>New Delhi: Apple led the India tablet PC market in 2023 as well as in the December quarter with a 25 per cent share notwithstanding a decline in its shipments, according to a report.</p>.<p>Samsung was at the second spot with a 23 per cent market share in 2023, market research firm CyberMedia Research said on Monday.</p>.<p>"In CY (calendar year) 2023, Apple led the tablet market with a 25 per cent market share, followed by Samsung at 23 per cent in CY 2023," CyberMedia Research (CMR) India Quarterly Tablet PC Market Review report said.</p>.<p>Apple tablet PC shipments declined by 17 per cent on a year-over-year (YoY) basis. Lenovo occupied the second slot in the December quarter with a 24 per cent market share even as its shipments declined by 3 per cent. Samsung tablet PC shipments grew by 36 per cent on YoY basis, the report stated.</p>.<p>"There is a rising consumer demand for diverse tablet options in India, including premium, 5G and value-for-money tablet offerings. This growth is particularly noticeable in the B2B sector and online purchases," CMR, Analyst – Industry Intelligence Group (IIG), Menka Kumari said.</p>.Apple's researchers showcase new AI photo editing tool MGIE.<p>The market witnessed a robust 21 per cent quarter-on-quarter (QoQ) growth in Q4 2023, driven by strong demand for 5G tablets.</p>.<p>"5G tablet shipments soared by 43 per cent YoY, accounting for a significant share of the market. Wi-Fi tablets also performed well, recording a 13 per cent YoY increase and claiming 52 per cent of overall shipments," the report said.</p>.<p>The premium tablet segment, priced between Rs 20,000-30,000 apiece experienced a 95 per cent QoQ jump, indicating a clear shift towards high-end devices, the report said.</p>.<p>CMR estimates that the tablet market is poised for a steady 5-10 per cent growth in 2024 driven by factors like technological advancements, diverse product offerings, and evolving consumer preferences.</p>
<p>New Delhi: Apple led the India tablet PC market in 2023 as well as in the December quarter with a 25 per cent share notwithstanding a decline in its shipments, according to a report.</p>.<p>Samsung was at the second spot with a 23 per cent market share in 2023, market research firm CyberMedia Research said on Monday.</p>.<p>"In CY (calendar year) 2023, Apple led the tablet market with a 25 per cent market share, followed by Samsung at 23 per cent in CY 2023," CyberMedia Research (CMR) India Quarterly Tablet PC Market Review report said.</p>.<p>Apple tablet PC shipments declined by 17 per cent on a year-over-year (YoY) basis. Lenovo occupied the second slot in the December quarter with a 24 per cent market share even as its shipments declined by 3 per cent. Samsung tablet PC shipments grew by 36 per cent on YoY basis, the report stated.</p>.<p>"There is a rising consumer demand for diverse tablet options in India, including premium, 5G and value-for-money tablet offerings. This growth is particularly noticeable in the B2B sector and online purchases," CMR, Analyst – Industry Intelligence Group (IIG), Menka Kumari said.</p>.Apple's researchers showcase new AI photo editing tool MGIE.<p>The market witnessed a robust 21 per cent quarter-on-quarter (QoQ) growth in Q4 2023, driven by strong demand for 5G tablets.</p>.<p>"5G tablet shipments soared by 43 per cent YoY, accounting for a significant share of the market. Wi-Fi tablets also performed well, recording a 13 per cent YoY increase and claiming 52 per cent of overall shipments," the report said.</p>.<p>The premium tablet segment, priced between Rs 20,000-30,000 apiece experienced a 95 per cent QoQ jump, indicating a clear shift towards high-end devices, the report said.</p>.<p>CMR estimates that the tablet market is poised for a steady 5-10 per cent growth in 2024 driven by factors like technological advancements, diverse product offerings, and evolving consumer preferences.</p>