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Rein in rainbow capitalism

Are queer narratives commercialised during Pride Month? Isiri Rao writes about what it entails for brands to adopt genuine inclusivity instead of just resorting to retailing rainbow logos and merchandise

24 June 2023, 19:15 IST

Rein in rainbow capitalism

Rein in rainbow capitalism

Rein in rainbow capitalism

24 June 2023, 19:15 IST